FEATURED ARCHIVE PROJECTS

PERRIER UNEXEPECTED

One more time, we have had the pleasure to work with my friends of MazarineYouToYou and build a Director's Cut about the six wonders of Perrier, the most exquisite, unique & fancy sparkling water on France.

Truly Grateful to Pleid Studio, Cypheraudio & all the crew involved in the project!

Sex for Breakfast

WE HOPE YOU’VE WORKED UP AN APPETITE! THIS CHEEKY LITTLE NUMBER IS THE TASTY LOVECHILD OF PALOMA RINCÓN & PABLO ALFIERI: A PLAYFUL & ENTHUSIASTIC PORTRAYAL OF THE DELIGHTS OF MORNING SEX. FRY UP, ANYONE?

Hatsu Better Together

WE GOT TOGETHER WITH OUR FABULOUS & TALENTED FRIENDS FROM CAN CAN CLUB TO BREW A SECOND COMMERCIAL SPOT FOR HATSU! THIS COLUMBIAN BRAND MAY BE ALL ABOUT TEA, BUT OUR SHORT FILM IS A VERITABLE COCKTAIL OF PASSION, HANDICRAFT, SET DESIGN & STOP MOTION! MMMHMM!

THIS IS HOW WE DO IT!

Retro Playful Car Collection

CLASSIC CARS? WE’RE TOTAL FANATICS. & DON’T GIVE US THAT “THEY’RE NOT TOYS, THEY’RE COLLECTORS ITEMS” NONSENSE… WE’RE ALL ABOUT PLAY! SO WE KICKED IT UP A GEAR & PUT TOGETHER SOME SET DESIGNS TO MAKE THESE BABIES SHINE.

THE RESULT? A STRIKING SERIES OF 5 CG STILL LIFES. VROOM VROOM, INDEED!

Thank you to SEBASTIAN MORALES FOR THE FINAL CGI VISUALIZATIONS.

Hello Hatsu

A TOTAL JOY! OUR FIRST PROJECT FOR HATSU FLIPS THROUGH COLOUR AFTER COLOUR, MAKING A FRESH SPLASH WITH EVERY FLAVOUR. CHILLED TEA HAS NEVER LOOKED SO HOT!

TOTALLY GRATEFUL TO PLENTY CREW FOR SUCH A WONDERFUL LAST PROJECT TOGETHER!

CARBONATED

& BUBBLING

Sometimes we just get still. Yeah! Playful join forces with the multi awarded Brand Studio Sagmeister & Walsh to help them build CGI universes around the main products and talents of the new Indian drink Appy Fizz. the new visual system gives personality to the motif of carbonated bubbles through a dynamic graphic language of three-dimensional circles and polka-dots, applied to outdoor campaigns, large-scale digital advertising and print advertising.

REEL 2018

2018 CGI Moving Pictures Montage.

@playful

@helloplayful

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